Newsroom

A game that encourages kids to learn healthy eating habits and ski with their digital creature in the living room, another that challenges gamers to stack food without breaking a virtual scale, and an app that pairs physical activity with food choices – like 2600 sit-ups to offset an afternoon candy bar – are among those recognized today in the culmination of the $60,000 Apps for Healthy Kids challenge.

Secretary Tom Vilsack today announced that Hampden County, Mass., will conduct the first-ever Healthy Incentives Pilot  – an incentives-based program to empower low-income Americans to eat more fruits and vegetables. The 2008 Farm Bill authorized $20 million to research whether incentives for participants in the SNAP will increase their purchase of healthful foods.